in What Is Content Curation by Viraj Shah

what is content curation

What is Content Curation?

Content curation is one of the ways to provide high-quality content to your readers. In today’s world with the advent of Social Media, a lot of information gets shared online. So instead of duplicating what already exists, we try to add value by curating existing content.

In the below article, Pawan Deshpande explains about the process related to content curation and the steps which one needs to follow.

The Definitive Guide to Content Curation

Pawan Deshpande explains what is content curation is and how it should be done. Marketers in a content-driven landscape are responsible for producing huge amounts of content, day in and day out. But most of us don’t have the time, staff, or budget to publish enough great (or even good) content. We do the best we can, but it’s often impossible to stay ahead of the demand. That’s where content curation comes in. Read more here…

Curated content not only adds value but also provides a detailed perspective. However, it is difficult to track news or information manually from across the web. Content curation tools play an important role.

In the following article by Patrick Armitage, he talks about popular curation tools which marketers use:

10 Content Curation Tools Every Marketer Needs

“Curation” is one of those words that’s always conveyed coolness to me. Take, for example, the job of curating art for a gallery, or curating music for a soundtrack. Cool, right? Content curation is just as much fun — and just as important.

For the uninitiated, content curation consists of finding material relevant to your audience from a variety of sources and sharing it strategically through your communication channels. For example, writing a roundup blog post of great marketing examples would require you to curate strong samples of content relevant to what you’re writing about. And while very cool, it can be tricky. There are many, many social networks, news feeds, emails, and infographics full of such content that can demand your time and attention. Read full article here…

Discovering great content may be challenging sometimes. In the following video from Social Media Examiner, you will see various tips on how to discover great content.

8 Ways to Find Great Social Media Content

Do you want to know how to find the most valuable social media content? Are you looking for great articles and videos to share with your friends and fans?
Be sure to watch this edition of Social Media Examiner TV with our host Mari Smith.

In this episode, Mari introduces you to the concept of curating content and how it can help your business. And Mari also reviews 8 content curation tools to help you find the best information for your business.

Share your feedback on the video page

About Viraj Shah

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